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We offer the stupidity of intelligence what happened to common sense. Ever thought of what happens to your common sense when you speak out something odd or crazy and become a laughing stock in public? ever imagined how your image of being branded as the ã¢ï¿½ï¿½best speakerã¢ï¿½ï¿½ amongst your friend and foes, suddenly gets tarnished when you behave silly? the incidents described above are mainly caused as and when your prowess to think fails! and this book is all about this and lot more. By reading this book you will come to know why and how stupidity strikes the human conscience, and makes you think and look foolish. It further explains how you can become wiser by examining a situation critically, and come out with a well-reasoned conclusion in any given scenario. So, if you are intelligent, read the book and sharpen your intellect. And if you want to become one, read the book to be wise!

Country of Origin : India

We offer textbook of field crops by joshi mukund. The book is divided into two parts, kharif crops and rabi crops, covering as many as 48 crops. It contains the latest, authoritative and readily usable information about the cultivation techniques, varieties, nutrientwaterweed management along with specific climaticsoil requirements of all the crops. It is essentially a teaching and study material as it is written conforming to icar syllabus, strictly considering the limitations of the students and the teachers. Information on each crop is chosen in such a way that it is readily understandable by the undergraduate students and can be explained by the teachers in 22 weeks of a semester. Unnecessary detailing and research information has been avoided. photographic illustrations of the crops are given to enable the students to understand the morphology of the crop clearly. Related terms, concepts or recent advancements in each crop are highlighted in the box. For a group of related crops, model questions are also given to visualise the probable questions on each crop. An attempt has been made to include the latest statistics from fao and other global and indian sources. points to remember given at the end of each chapter enable the students to have a quick recap of the topic before examination. Further, many general topics, related to field crops, have been covered in eight separate brief chapters, to ensure that the students understand crop-related topics.read more

we offer Telecommunication Switching Systems and Networks By Viswanathan. The rapid expansion of the field of telecommunication networks call for a new edition to assist the readers with development of understanding towards new telecommunication technologies. This well-accepted textbook, now in its Second Edition, is designed for the final-year undergraduate and the first-year graduate students in electronics and communication engineering and allied subjects. It fulfils the need for a suitable textbook in the area of telecommunication switching systems and networks. The text covers, in a single volume, both switching systems and telecommunications networks. The book begins with a brief discussion on the evolution of telecommunication. It then goes on to give a classification scheme for switching systems, and describes the basic components of a switching system and the fundamental concepts of network structures. It provides an in-depth coverage of fibre optic communication system and the traffic engineering concepts. A distinguishing feature of the book is the thorough treatment of the most important telecommunication networks, viz. the public switched telephone network (PSTN), the public data network (PDN), and the integrated services digital network (ISDN). Worked-out examples and exercises would be of considerable assistance to the reader in understanding all aspects of telecommunication engineering. New to this Edition    Sections on SONET, WDM, and DWDM in Chapter 7    New section on Broadband ISDN and related technologies in Chapter 11    A new chapter on Mobile Communication which covers almost all aspects of the cell planning and mobile channels    A new chapter on Satellite Communication which gives sufficient introductory knowledge of the satellites, satellite orbits, and orbital theory    Satellite link budget analysis (with examples) in Chapter 13.

Country of Origin : India

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We offer TECHNICAL APTITUDE FOR INTERVIEWS : By SHARMA ELA KASHYAP. Latest advancements, attractive remuneration packages, and liberal work-stations are some of the features which are captivating students towards the ever-booming IT sector. Because of its popularity and demand, the competition to get into the sector has become equally tougher for the students (new entrants). Keeping this aspect in view, the book is designed as a perfect guide for the students who want to get into the field of IT. Serving a self-help book for the graduates and students appearing for their placement tests and interviews in the final year, this book helps the students to brush-up the basic concepts of computer science and IT. It also focuses on grooming skills (like what to do and what not to do on the Interview day), writing resume, and how to answer HR questions. Testimonials by the industry experts are incorporated to get students acquainted with the company processes and work culture. Key features â�¢Â Â  Contains over 1200 MCQs for practice. Â�¢Â Â  Questions are taken from the interviewstests conducted by top IT companies of India and abroad like CSC, IBM, Infosys, Dell, HCL, Wipro, Virtusa, Aon Hewitt, Convergys, and so on    â�¢Â Â  Answers to the MCQs are provided with their detailed explanations â�¢Â Â  All IT processes are covered in detailREAD MORE

We offer PRINCIPLES OF MARKETING By KAPOOR NEERU. Marketing is an essential business activity therefore it is necessary for students to understand its basic concepts and strategies. The book has been written with the objective of providing students with the latest information on various marketing strategies in an organised and simplified format. Besides discussing fundamental concepts, the book also explains various emerging issues in marketing such as customer relationship marketing, rural marketing, direct marketing, green marketing and marketing of services. The subject matter has been presented in a simple and lucid manner. The text, supported with a variety of illustrations and diagrams, enables students to understand and grasp concepts easily. Each chapter begins with the learning objectives to provide a bird�s eye view of the content. At the chapter-end, a summary is provided in bullet points to help students conceptualise and recapitulate the chapter quickly. Various objective and subjective type questions are provided to help students to test their knowledge and understanding of the topics before moving on to the next concept. Inclusion of case studies and examples of corporate sector provide a practical orientation to the text and help students to understand concepts in context of real-world situation. Audience The book is positioned for the undergraduate students of commerce, arts and management. However, it can also be recommended to postgraduate students of commerce (M.Com.) and management (MBA and other PG Diploma courses).Companion Website: http:phindia.comneerukapoorREAD MORE

we offer political theory ideas and concepts by ramaswamy sushila. political theory and political philosophy are generally used inter-changeably, though sometimes a distinction is made between the two. this book on political theory deals with the study of political instructions alongwith the theories of state, law, liberty and equality. in its second edition, the book continues to analyse the key concepts like authority, power, sovereignty, political obligation, civil disobedience, citizenship, rights, democracy and justice. the non-western ideas, including indian and chinese, are incorporated to underline cultural plurality and shared values in an enterprise that tries to set universal standards. the book is designed for the undergraduate and postgraduate students of political science. the book will be equally beneficial for the students appearing for the civil services examinations.

We offer objective general english by singh vijay pal. You toil hard in subject area, enroll yourself in prestigious institutes prepare dedicated for the competitive examinations, attempt and answer the questions in best of your abilities, yet lag behind in the race¦ the reason? your superfluous and restricted knowledge of english language, make you fall short of your aim! dearth of worthy tools and scarcity of instructors to teach english in true perspective, often leave students feeling bewildered, embarrassed and defeated, especially when they are preparing for the competitions. To help them emerge out of this hysteria, and to teach them the language and its basics with precision, this book comes as a consolation. the book is conceptualized with a motive to help the students (both beginners and trained) learn the essentials of english language to emerge winners in the competition. It is incorporated with simple examples with clear explanations, and the elucidations are authentic and up-to-date.â â  this book can be your true companion. Here’s why¦ â  more than 10,000 objective type questions  â  model test papers set on the pattern of examination questions with answers and explanations  â  live examination questions from recent examinations conducted in 2014 or 2015 on bank po, railway recruitment exams, ndacds and so on the book will be useful for the students appearing for ssc; upsc, pcs; lic-aao and gic-aao; bank po, cgl (combined graduate level) netslet, railway recruitment examinations, cat, gate, mat, toefl, ndacds, section officer examination (auditor), law and hotel management.read more

GATE Mechanical Engineering is designed for candidates preparing for the Graduate Aptitude Test in Engineering (GATE). This examination is conducted across the country by the IITs and IISc and it focuses on engineering and science subjects. On the basis of the GATE Score, the higher educational institutes offer admission for M.Tech and Ph.D. programs. The GATE Score is also used by Public Sector units like ONGC, NTPC, ISRO, BHEL, DRDO, IOCL, NHPC and others to recruit entry-level engineers. `The book is a valuable resource for the students who wish to achieve success in the GATE, and want to succeed in academic and employment pursuits. This book is based on the latest syllabus of GATE. It is divided into 17 chapters and each chapter contains key concepts and formulas, solved examples, previous years’ GATE questions, and practice paper with solution. Key concepts and formulas to facilitate quick revision of the important points of the chapter, Lucid presentation of solutions of practice papers to improve on the areas that need improvements.

This text offers a comprehensive introduction to a wide, relevant array of topics in analog electronics. It is intended for students pursuing courses in electrical, electronics, computer, and related engineering disciplines. Beginning with a review of linear circuit theory and basic electronic devices, the text moves on to present a detailed, practical understanding of many analog integrated circuits. The most commonly used analog IC to build practical circuits is the operational amplifier or op-amp. Its characteristics, basic configurations and applications in the linear and nonlinear circuits are explained. Modern electronic systems employ signal generators, analog filters, voltage regulators, power amplifiers, high frequency amplifiers and data converters. Commencing with the theory, the design of these building blocks is thoroughly covered using integrated circuits. The development of microelectronics technology has led to a parallel growth in the field of Micro-electromechanical Systems (MEMS) and Nano-electromechanical Systems (NEMS). The IC sensors for different energy forms with their applications in MEMS components are introduced in the concluding chapter. Several computer-based simulations of electronic circuits using PSPICE are presented in each chapter. These examples together with an introduction to PSPICE in an Appendix provide a thorough coverage of this simulation tool that fully integrates with the material of each chapter. The end-of-chapter problems allow students to test their comprehension of key concepts. The answers to these problems are also given.

We offer INDIAN DRAMA IN ENGLISH By CHAKRABORTY KAUSTAV. Kaustav Chakraborty (PhD) is Assistant Professor, Department of English, Southfield (formerly Loreto) College, Darjeeling, West Bengal. He has authored one book and also edited a volume of critical essays. Dr. Chakraborty has contributed many articles in reputed national journals and anthologies. This edited volume on Indian Drama in English, including Indian plays in English translation, with contributions from experts specializing on the different playwrights, covers the works of major dramatists who have given a distinctive shape to this enormous mass of creative material. This comprehensive and well-researched text, in its second edition, continues to explore the major Indian playwrights in English. It encompasses works like Rabindranath Tagore�s Red Oleanders; Vijay Tendulkar�s Silence! The Court is in Session, Kanyadaan, The Vultures, and Kamala; Girish Karnad�s Hayavadana, Tughlaq, Naga Mandala, and The Fire and the Rain; Mahasweta Devi�s The Mother of 1084; Mahesh Dattani�s Final Solutions, Tara, Dance Like a Man, and Bravely Fought the Queen; Habib Tanvir�s Charandas Chor; Indira Parthasarathy�s Auranzeb; and Badal Sircar�s Evam Indrajit. The book focuses on different aspects of their plays and shows how the Indian Drama in English, while maintaining its relation with the tradition, has made bold innovations and fruitful experiments in terms of both thematic and technical excellence. New to This Edition The new edition incorporates two new essays on very popular plays of all times�one, Manipuri dramatist Ratan Thiyam�s Chakravyuh, and the second, Maharashtrian playwright, Mahesh Elkunchwar�s Desire in the Rocks. The essays added give a panoramic view of the plays in succinct style and simple language.

We offer human-computer interaction by meena k. Sivakumar r. Human computer interaction (hci) is the current challenging issue of research and information technology. The areas of recent research like usability engineering, cognitive architectures, spoken dialogue system and recommender systems are covered in the book. Besides, the new dimensions of hci, such as ontological engineering, ambient intelligence and ubiquitous computing are also introduced. Design methodologies of spoken dialogue system and the corresponding mathematic models are also presented, whereas the main emphasis is given on the simple presentation and making theâ  cognitionâ  processâ  easierâ  forâ  theâ  learners. the book is an invaluable tool for the undergraduate and postgraduate students of computer science and engineering, and information technology. In addition, it is of immense value for the postgraduate students of computer application. Besides, researchers will be benefitted from chapter 3 (modelling of understanding process) and chapter 5 (recommender systems) as these are based on the review of cognitive architectures and ontological tools. Software engineers will find the book useful especially for the contents of chapter 2 (usability engineering). Technology innovators will appreciate chapter 7 (ambient intelligence the new dimension of human computer interaction), which discusses advanced technologies, such as ambient intelligence, middleware technologies and ubiquitous computing. Information specialists and web designers will have an interesting experience with chapter 6 (advanced visualisation methods) that deals with advanced visualisationâ  techniques.read more

useful for campus recruitments, ugc-net and competitive examinations isro, drdo, hal, barc, ongc, ntpc, rrb, bhel, mtnl, gail and others 28 years gate topic-wise problems and solutionsin today s competitive scenario, where there is a mushrooming of universities and engineering colleges, the only yardstick to analyze the caliber of engineering students is the graduate aptitude test in engineering (gate). It is one of the recognized national level examination that demands focussed study along with forethought, systematic planning and exactitude. Postgraduate engineering common entrance test (pgecet) is also one of those examinations, a student has to face to get admission in various postgraduate programs. So, in order to become up to snuff for this eligibility clause (qualifying gatepgecet), a student facing a very high competition should excel hisher standards to success by way of preparing from the standardâ  books. this book guides students via simple, elegant and explicit presentation that blends theory logically and rigorously with the practical aspects bearing on computer science and information technology. The book not only keeps abreast of all the chapterwise information generally asked in the examinations but also proffers felicitous tips in the furtheranceâ  ofâ  problem-solvingâ  technique. various cardinal landmarks pertaining to the subject such as theory of computation, compiler design, digital logic design, computer organisation and architecture, computer networks, database management system, operating system, web technology, software engineering, c programming, data structure, design and analysis of algorithms along with general aptitude verbal ability, non-verbal aptitude, basic mathematics and discrete mathematicsâ  areâ  nowâ  underâ  aâ  singleâ  umbrella. highlights of the book â â â â  systematic discussion of concepts endowed

We offer fundamentals of software engineering by mall rajib. Advancements and rapid developments have led to many ramifications in the ever-changing world of software engineering. This book, in its fourth edition, is restructured and extensively revised to trace the advancements made and landmarks achieved in the field. This book not only incorporates latest and enhanced software engineering techniques and practices but also shows how these techniques are applied into the practical software assignments. The chapters are incorporated with illustrative examples to add an analytical insight on the subject. The book is logically organised to cover expanded and revised treatment of all software process activities. new to this edition â the contents and presentation of all chapters have been improved thoroughly.  objective type questions have been included in all the chapters.  more practice questions have been added to help students understanding the concepts readily.  mccalls quality factors and iso 9126 have been introduced in the chapter dealing with software quality assurance (chapter 11).  primarily intended for the undergraduate students of computer science and engineering, the book is also beneficial for the students opting for a course in mca, mba and it. key features â large number of worked-out examples and practice problems.  chapter-end exercises and solutions to selected problems to check students comprehension on the subject.  solutions manual available for instructors. ¢â powerpoint slides available o to provide integrated learning to the students. this book is recommended in sikkim university for bba, mba (integrated), iit kharagpur, west bengal for b.tech computer science, ramakrishna mission v

We offer FUNDAMENTALS OF PACKAGING TECHNOLOGY By NATARAJAN GOVINDARAJAN KUMAR. In the current market scenario, packaging provides the most important first point of contact by which a company presents its products to consumers. Though packaging has to perform functions such as product protection and preservation, it is now being accepted as a value addition process. This compact textbook is designed primarily for the undergraduate students of printing technology and mechanical engineering. The text introduces the concepts and techniques relevant to packaging of industrial, pharmaceutical and food products. It covers the package design concepts with emphasis on graphics and colours, as innovation in packaging is taking place at a rapid pace due to the competition among brands for shelf appeal and space. Besides, it also discusses importance of glass as a packaging material, label types and their design, bulk packaging and test procedures on package to evaluate its worthiness in distribution and storage. In the second edition, the book has been updated wherever necessary. Chapter 7 on â��Plastics and Speciality Packagingâ�� has been completely overhauled and split to introduce a new chapter on â��Package Finishing and Security (Chapter 8). Thus, in contrast to eight chapters of the previous edition, the book now comprises total nine chapters. Besides undergraduate students, this book will also be useful for diploma students of packaging, researchers and professionals in printing and packaging field. Key Features â�¢Â Â  A Case Study lends a practical orientation towards the subject of study. Â�¢Â Â  Review questions, arranged in a graded manner, sharpen the analytical skills of the students. Â�¢Â Â  Solved problems reinforce the understanding of the subject.READ MORE

We offer FUNDAMENTALS OF DIGITAL CIRCUITS By KUMAR A. ANAND. The third edition of this well-received text continues to provide coherent and comprehensive coverage of digital circuits. Now, based on the readers� demand, this new edition incorporates VHDL programs at the end of each chapter. It is designed for the undergraduate students pursuing courses in areas of engineering disciplines such as Electrical and Electronics, Electronics and Communication, Electronics and Instrumentation, Telecommunications, Medical Electronics, Computer Science and Engineering, Electronics, and Computers and Information Technology. It is also useful as a text for MCA, M.Sc. (Electronics) and M.Sc. (Computer Science) students. Appropriate for self study, the book is useful even for AMIE and grad IETE students. Written in a student-friendly style, the book provides an excellent introduction to digital concepts and basic design techniques of digital circuits. It discusses Boolean algebra concepts and their application to digital circuitry, and elaborates on both combinational and sequential circuits. It provides numerous fully worked-out, laboratory tested examples to give students a solid grounding in the related design concepts. It includes a number of short questions with answers, review questions, fill in the blanks with answers, multiple choice questions with answers and exercise problems at the end of each chapter. As the book requires only an elementary knowledge of electronics to understand most of the topics, it can also serve as a textbook for the students of polytechnics, B.Sc. (Electronics) and B.Sc. (Computer Science).READ MORE

We offer financial accounting a managerial perspective by narayanaswamy r. This widely adopted, highly acclaimed text, now in its fifth edition, has proved to be an invaluable asset to the student community. It explains how to prepare, analyze, and interpret the information from financial statements. new and distinctive features of the text ã¢ï¿½â¢ banks: an entirely new chapter (chapter 13) explains the financial statements of banks. It covers the effect of legal and regulatory requirements on the financial performance of banks. â�⢠spotlight on earnings quality analysis and earnings management: intricate issues in understanding earnings quality and earnings management are explained with real-world examples. â�⢠chapter vignette: a tone-setting vignette at the start of every chapter enables the student to relate to the key issues covered in the chapter. â�⢠emphasis on thinking: accounting involves making significant decisions at every level of management. This text provides many opportunities to students to think about the considerations that go into making accounting judgements. ã¢ï¿½â¢ new cases: there are new cases on tata consultancy services, biocon, ubs, reebok india, nobles crus, essar oil, hdfc, kingfisher airlines, reliance communications, and icici bank. â�⢠student-friendly approach: ideas are explained in a simple style using everyday language. No prior knowledge of business is assumed. Common doubts in understanding accounting are addressed. ã¢ï¿½â¢ new material and updates: new material has been added in many chapters. These include revenue recognition, pro forma financial measures, whistle-blowing, fraudster profile, cloud computing, statement of changes in equity, and management communications. The content has been updated to include the effect of the companies act 2013 and changes in indian accounting standards and international financial reporting standards. This book is recommen

We offer ENGINEERING MATHEMATICS VOLUME II By DWIVEDI A. P. This book is designed to serve as a basic text for the first-year undergraduate students of all branches of engineering for a course in engineering mathematics. This text covers applications of linear differential equations, series solution of the second order differential equations, Bessel functions, Legendre equations, applications of Laplace transforms and the Fourier series. It also discusses the applications of partial differential equations in an easy-to-comprehend manner. All the topics are discussed systematically and the emphasis has been laid on making the concepts clearer. KEY FEATURES â�¢ Provides numerous worked-out examples to help students learn the skill of problem solving. Â�¢ Offers extensive opportunities for students to practice through numerous objective-type questions. Â�¢ Includes selected problems asked in examinations (with their solutions).READ MORE

We offer ELECTROMAGNETISM Volume I Theory By PRAMANIK ASHUTOSH. This book [earlier titled as Electromagnetism: Theory and Applications which is bifurcated into two volumes: Electromagnetism: Theory and Electromagnetism: Applications (Magnetic Diffusion and Electromagnetic Waves) has been updated to cover some additional aspects of theory and nearly all modern applications. The semi-historical approach is unchanged, but further historical comments have been introduced at various places in the book to give a better insight into the development of the subject as well as to make the study more interesting and palatable to the students. Key Features  � Physical explanations of different types of currents  � Concepts of complex permittivity and complex permeability; and anisotropic behaviour of constitute parameters in different media and different conditions  � Vector co-ordinate system transformation equations  � Halbach magnets and the theory of one-sided flux  � Discussion on physical aspects of demagnetization curve of B-H loop for ferromagnetic materials  � Extrapolation of Frohlich-Kennely equation used for the design and analysis of permanent magnet applications  � Physical aspects of Faraday�s law of electromagnetic induction (i.e., Fourth Maxwell�s field equation) through the approach of special relativity  � Extrapolation and elaboration of the concept of electromechanical energy conversion to both magnetic as well as electric field systems Appendices contain in-depth analysis of self-inductance and non-conservative fields (Appendix 6), proof regarding the boundary conditions (Appendix 8), theory of bicylindrical co-ordinate system to provide the physical basis of the circuit approach to the cylindrical transmission line systems (Appendix 10), and properties of useful functions like Bessel and Legendre functions (Appendix 9). The book is designed to serve as a core text for studREAD MORE

we offer electrical circuit analysis by mahadevan k.chitra c.. pics. each chapter is supported with necessary illustrations. it serves as a textbook for undergraduate engineering students of multiple disciplines for a course on circuit theory or electrical circuit analysis offered by major technical universities across the country. salient features â â  difficult topics such as transients, network theorems, two-port networks are presented in a simple manner with numerous examples. â â  short questions with answers are provided at the end of every chapter to help the students to understand the basic laws and theorems. ¢â â  annotations are given at appropriate places to ensure that the students get the gist of the subject matter clearly.

We offer artificial intelligence by kulkarni paragjoshi prachi. There has been a movement over the years to make machines intelligent. With the advent of modern technology, ai has become the core part of day-to-day life. But it is accentuated to have a book that keeps abreast of all the state-of-the-art concepts (pertaining to ai) in simplified, explicit and elegant way, expounding on ample examples so that the beginners are able to comprehend the subject with ease. the book on artificial intelligence, dexterously divided into 21 chapters, fully satisfies all these pressing needs. It is intended to put each and every concept related to intelligent system in front of the readers in the most simplified way so that while understanding the basic concepts, they will develop thought process that can contribute to the building of advanced intelligent systems. various cardinal landmarks pertaining to the subject such as problem solving, search techniques, intelligent agents, constraint satisfaction problems, knowledge representation, planning, machine learning, natural language processing, pattern recognition, game playing, hybrid and fuzzy systems, neural network-based learning and future work and trends in ai are now under the single umbrella of this book, thereby showing a nice blend of theoretical and practical aspects. with all the latest information incorporated and several pedagogical attributes included, this textbook is an invaluable learning tool for the undergraduate and postgraduate students of computer science and engineering, and information technology. key features â  highlights a clear and concise presentation through adequate study material â  follows a systematic approach to explicate fundamentals as well as recent advances in the area â  presents ample relevant problems in the form of multiple choice questions, concept review questions, critical thinking exercise and project work