cheese spread
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Cheese Spread What is Cheese Spread? Cheese spreads are soft, white, smooth, creamy variety of cheese with a mild, slightly acidic flavor. Besides their use as a spread on crackers, bagels and bread (often in combination with chopped nuts, jams and jellies), cheese spreads are used extensively in baked goods, such as cheesecake, and in icings.All traditional cheeses are made from some type of milk, whether it is from a cow, goat, sheep or even a water buffalo, camel or horse. The rigid packaging of the products makes it convenient with an easy-to-open lid since it is targeted more towards the modern/high-end consumer. The freshness seal preserves the quality and integrity of the cheese. The Distinct Aroma and Flavor The aroma of cheese spread on a pizza base or just on plain wheat bread is truly irresistible. Cheese spread consumption over the years has been on the increase both in urban and rural settings. What is it about cheese that makes it such an all time favorite through generations all over the world? It is its distinctive mellow and nutty flavor. The other important reason being that it is an essential source of high quality, nutritional proteins. It is also an important source of calcium. Indian Scenario In Cheese Spreads Global cheese maker Bel, of the ‘Laughing Cow’ fame, is talking of making India a manufacturing base. Amul, our very own dairy giant, is adding to its cheese capacity. Established multinational Britannia has been adding variants to its cheese portfoslio. There are even reports of Nestle joining the cheese fray. Unilever will be launching Boursin, a flavoured, triple-cream cheese product that’s one of the most successful cheese brands in the world.These ventures reflect the growing popularity of cheese and cheese spread across different market segments in India. Overall cheese spread consumption continues to increase due to its versatility and adaptability to recipes, more available varieties and more working women being employed outside the home. The consumer shift from at-home food preparation to purchases of partially or fully prepared foods has also benefited cheese spread sales. Another contributing factor to cheese spread’s popularity in India has been mainstream acceptance of ethnic cooking, such as Italian and Mexican, which use substantially more cheese. The popularity of Latino foods is at an all-time high, which also uses a good amount of cheese. Additionally, India’s dairy producers are working with food service chains such as Pizza Hut and Dominno’s; thus further increasing demand for cheese spread. According to recent market surveys, demand for traditional pizza has shifted to other segments such as submarine sandwich shops and quick-casual chains, resulting in increased demand for new types of cheese spreads. Basic Reasons Behind Popularity The key strengths of the cheese spread are the ability to be used in multifarious manners on bread, as a dip, as a taste enhancer in cooking, and even a pure spoonful by itself is delicious. Unlike butter and margarine, cheese spread is a low-fat, low-calorie and low-cholesterol bread spread, hence a healthier substitute. It contains 26% less fat and calorie content as compared to butter or margarine. Application Cheese spread has a wide usage including dips, sauces, prepared foods, snack coatings, dry mixes and frozen entrees. Compared to natural cheese, cheese spreads are easier to use in some applications and offer a longer shelf-life and economies in shipping and storage. Custom-made blends are designed to meet the functionality needs of customers. Cheese flavors are used in food ingredients, and consist of enzyme-modified cheeses. They are most often used in such products as salad dressings, fillings and snacks. Cheese spread is the favorite cheese variety for sandwiches, hamburgers, sauces, soups, snacks, premium refrigerated products with an extended shelf-life and other cooking applications because it melts without separating. Original Indian Cheese Spreads Pepper, Slimz (low fat), Masala Herbs, Peppy Cilantro, Sour Cream and Onion, Minty Coriander and the recently launched Mexican Mirchi are truly cheese flavors of Indian origin. Along with washed or stirred curd and butter these cheeses account for major share of the production. These cheeses originated in India and have become favorites the world over. They enjoy wide table and sandwich use, but are also used for pizza blends and other cooking applications. Future Prospects for Cheese Spread In India As consumers get into more variegated food experiences, the market for taste enhancers will only increase, exponentially. The presence of multiple flavours will only aid this growth with consumers experimenting and finally settling for flavours that are their personal favourites. Therefore, the ability to provide taste options easily will ensure growth of cheese spreads. Cheese Chowmein (Noodles) Ingredients (For 1-2 person) 2 cups noodles boiled (easily available in the market) ½ cup cheese spread 2 cloves of garlic paste 1 cup cheese grated ¼ cup capsicum chopped ½ cup cheese,5-6 green chilies grated 1 tablespoon vinegar , 1 tsp salt ¼ tsp mono sodium glutamate (m.s.g) (optional) ¼ cup cream 1 tsp black pepper power 11/2 tablespoons oil or butter Method Boil the noodle and spread it on the clean cloth or big open pan so that it doesn’t stick each other. Heat oil or butter in a frying pan and add Capsicum, stir for while then keep aside. Put the boiled noodles in a hot pan (above mixture) and stir lightly. On high heat fry cream, cheese spread, salt black pepper vinegar and garlic paste. Pour this mixture on the noodles. Mix lightly and remove from the heat. Add cheese pieces, grated cheese, capsicum, chilly, tomatoes and m.s.g. and serve hot.
